The CPD Group

Who they are

The CPD Group is an international CPD (Continuing Professional Development) accreditation and certification organization that assesses learning providers and learning activities against defined quality standards, then issues accreditation, certificates/logos, and (where applicable) public listings to help learners and buyers identify credible CPD. They are the first (and currently only) CPD accreditation organization certified by The CPD Register, positioning their accreditation as aligned with recognized industry standards.  

What they do

The CPD Group accredits multiple CPD “activity” formats (not just classroom courses). This includes accrediting providers, courses, webinars, and other learning formats, and they emphasize a structured, step-based accreditation journey. They also offer a free CPD Provider Approval step that assesses whether an organization is “CPD ready,” and provides an approval logo/certificate/number if successful.

For course accreditation specifically, they describe reviewing courses against their A.C.C.R.E.D.I.T.E.D. Framework, and listing accredited courses on The CPD Registrar.

Benefits of the partnership

For APEXIA, CPD alignment is more than a badge, it is a commitment to excellence and continuous innovation:

• Confidence you can verify: APEXIA’s training is reviewed against CPD standards, so you’re choosing a provider with independently checked quality.
• Easy validation: Our accredited status can be confirmed through The CPD Register, so you can verify our provider/trainer/course listings quickly.
• Consistent quality, every time: CPD-aligned review criteria help ensure APEXIA’s courses stay structured, relevant, and professionally delivered as we expand.
• Recognized certification value: You receive CPD-recognized documentation (where applicable) and clear accreditation identifiers that strengthen internal reporting and professional development records.
• Trusted for global teams: CPD accreditation is widely recognized across industries and regions—ideal for organizations training teams in Canada, the GCC, and the broader MENA market.

Who they are

Velsoft is an educational technology and training-content provider that focuses on customizable courseware, eLearning formats, and training platforms used by training organizations worldwide.

What they do

• Instructor-led (ILT) facilitator kits well-researched and designed to help trainers deliver workshops with ready-to-use editable materials.
• eLearning course libraries in common formats like SCORM and xAPI, compatible with most Learning Management Systems (LMS).  
• A cloud-based LMS with built-in authoring + virtual classroom features, plus reporting and customization options.  
• Custom instructional design services to tailor learning solutions to specific organizational needs.  

Benefits of the partnership

• Faster delivery without sacrificing quality: we can deploy strong foundational materials quickly, then tailor them to your organization.  
• More training options: access to a broad catalogue of workplace courses (ILT and eLearning), so your program can scale across roles and departments.  
• Customization to your reality: APEXIA can adapt content to your policies, terminology, culture, and goals—so training will be “built for us,” not generic.  
• Flexible delivery: in-person, virtual, or blended learning—supported by eLearning packages and/or LMS-based delivery when needed.  
• Consistency across cohorts: structured toolkits (guides, slides, activities, assessments) help ensure a reliable learner experience across teams and locations.

Who they are

Psychometrics Canada is a Canadian talent-assessment company providing validated assessment tools and consulting services for workforce selection and development since 1976.

What they do

Through their Psychometrics.com online testing platform, they provide access to well-known assessments for personality, ability, interests, and 360 feedback—including tools such as MBTI®, TKI®, Work Personality Index, Strong Interest Inventory, and FIRO-B®. 

They also support organizations with employee selection testing, including executive-level assessment processes that combine multiple predictors (e.g., personality + cognitive ability + judgement/decision-making). 

Benefits of the partnership

• Clearer decisions, less guesswork: Training and leadership development starts with objective insight into strengths, gaps, and work styles—so your investment targets what matters most.  
• Better team performance: Teamwork, communication, conflict style, and leadership patterns can be assessed and translated into practical development plans.  
• Stronger hiring and promotions: If needed, assessments can support hiring and succession decisions—from entry-level to executive roles.  
• Professional reports you can use: You receive structured psychometric reports that complement APEXIA’s training, coaching, and recommendations—useful for HR files, development planning, and measurable follow-up.  
• Flexible, scalable delivery: Online administration (including English/French availability on many tools) supports distributed teams and international delivery.

Who they are

A leading AI research and deployment organization that builds advanced AI models and tools used by businesses to improve productivity, learning, and decision-making.  

What they do

OpenAI provides secure, enterprise-grade AI products and developer tools, including:

• ChatGPT for work (Business/Enterprise) with admin controls and privacy/security commitments for organizational use.  
• OpenAI API platform to integrate AI into workflows (automation, analysis, knowledge assistants, etc.), with a catalog of models and capabilities.

Benefits of the partnership

• Faster, smarter research for your exact needs: We can rapidly scan and synthesize credible sources, trends, regulations, and best practices to tailor training to your industry, role level, and risk environment—then translate findings into practical tools your teams can use.
• Personalized Velsoft-based materials (not generic): When we start from licensed courseware, we enhance it with your policies, terminology, job realities, scenarios, and case studies—so content feels like it was built inside your organization, not purchased off-the-shelf.
• Psychometrics-to-action translation: We can synthesize Psychometrics Canada results into clear development insights—team patterns, leadership styles, conflict dynamics—then map those insights into training priorities, coaching plans, and measurable follow-up.
• Better measurement and reporting: We turn surveys, evaluations, and assessment outcomes into clean executive summaries, dashboards, and recommendations—so you see what improved, what didn’t, and what to adjust next.
• More engaging learning design: We generate role-play scripts, realistic scenarios, decision trees, micro-exercises, and reflection prompts that match different learning styles and seniority levels—raising participation and retention.
• Consistency across cohorts and locations: If you train multiple teams or regions, we keep delivery consistent while still adapting examples and language to each group—important for Canada + MENA audiences.
• Operational excellence behind the scenes: Our AI Operations team supports scheduling, checklists, session coordination, learner communications, document control, and version management—reducing delays and human error.
• Sharper client communication: Faster turnaround on proposals, agendas, pre-read packages, post-session summaries, action plans, and follow-up messages—so stakeholders stay aligned and momentum is maintained.
• Marketing and lead-generation that stays on-brand: We produce targeted campaign copy, webinar sequences, landing-page wording, and content calendars—helping clients discover the right program faster and improving attendance/engagement.
• Continuous improvement at lower cost: Instead of waiting months to redesign training, we can iterate quickly based on evidence—keeping your learning program modern, relevant, and cost-effective.
• A stronger learning ecosystem: OpenAI acts as the “connective tissue” across APEXIA’s ecosystem—linking training content (Velsoft), assessments (Psychometrics), accreditation alignment (CPD), and delivery operations into one coherent, high-performance experience.

Who they are

A widely used email and marketing automation platform designed to help organizations grow by reaching and engaging audiences through data-driven campaigns and automation.  

What they do

Mailchimp provides a full marketing toolkit, including:

• Email marketing + templates/builders for professional, on-brand campaigns.  
• Automated customer journeys / marketing automation flows to send the right messages at the right time.  
• Audience management + segmentation to target specific groups based on behavior and preferences.  
• Landing pages and sign-up tools (part of its multi-channel platform approach).  
• Reporting and analytics to track performance and improve results.  
• AI support via Intuit Assist to help produce personalized content and turn data into actionable insights.  
• Integrations directory to connect Mailchimp with other tools your organization uses.  

Benefits of the partnership

• Clear, professional communication at every step: You receive polished invitations, reminders, and follow-ups for webinars, workshops, and programs—without missed steps or confusion.  
• Better learner engagement (before, during, after training): Automated journeys help keep learners on track with pre-reads, session links, resources, and post-session action plans.  
• Personalized outreach for different audiences: HR, managers, frontline staff, and executives can receive tailored messaging and resources relevant to their role and goals.  
• Faster turnaround on promotions and updates: With built-in AI assistance, APEXIA can draft and refine high-quality communications and campaign assets more efficiently.  
• Data-backed improvement: Campaign and engagement analytics help APEXIA refine how we communicate, increase attendance, and improve follow-through on learning.  
• Smooth integration with your ecosystem: Mailchimp’s integrations help connect communications to the tools you already use (CRM, event/webinar tools, websites), reducing admin overhead.

Who they are

A global domain and web-presence company that helps organizations establish and grow their online identity through domain registration, websites, hosting, email, and marketing tools.  

What they do

GoDaddy provides the core infrastructure many businesses use to operate online, including:

• Domain registration & management (your brand’s online “address”).  
• Website building tools with features like SEO tools, analytics, and SSL options.  
• Web hosting (including WordPress hosting) with uptime commitments and support options.  
• Managed WordPress hosting with automated updates, backups, and SSL/security features.  

Benefits of the partnership

• A stronger, more credible online presence: You’ll find APEXIA through a professional, stable web identity (domain + website), which supports trust before we ever speak.  
• Reliable access to learning resources: Our course pages, downloads, and training materials are hosted on infrastructure built for availability and performance, so clients and learners can access resources smoothly.  
• Security-minded foundations: Managed WordPress hosting includes built-in controls like SSL and security restrictions, supporting a safer baseline for web-delivered content.  
• Faster rollout of new pages and programs: Website builder and managed hosting tools help APEXIA publish updates quickly—webinars, new courses, partner announcements, keeping you informed and engaged.